TheMainBranch

Be First.

The Answer

Our Services

What We Do

Business and Product Strategy
Custom Product Development
AI Systems
Mobile + Web Development
Crypto / NFT Contracts
AR / VR Development
Electrical / Mechanical Engineering

How we can help

Our Services

Business & Product Strategy

While our most common clients hold titles such as VP Innovation, VP of Growth, CTO or even Chief Innovation Officer; we provide both business and product strategy consulting to leaders at any sized company. Whether you are responsible for technology decisions and innovation at a multi-billion dollar company or a 2 person startup, our strategies scale to the need.

Trevor Mecham
"The Main Branch offers mission critical, grounded advice that allows us to push to the limits of new technological advances that have a commercially viable ROI." Trevor Mecham – VP of Global Innovation and Strategic Relations
Crypto / NFT Contracts

Blockchain is essentially a public ledger, which means it works great for public records that need to be preserved and potentially shared with others. Despite this technology now being in the “Trough of Disillusionment”, we believe the utility aspect of this technology will eventually pull us across the chasm. With multiple Web3 projects under our belts and on-chain development partner MetaSeed, The Main Branch separates the utility from the hype behind this emerging technology.

Sayeed Mehrjerdian
"We have worked with The Main Branch on several different blockchain projects and have always found them to be a pleasure to work with. Punctual, realistic and trustworthy." Sayeed Mehrjerdian – Head of Operations
Custom Product Development

Successful Products are as unique as the businesses they serve. The Main Branch offers custom product development for different platforms. Reach out in order to get specific details about how our custom product development capabilities can augment your unique product needs.

Sayeed Mehrjerdian
"The Main Branch has been a trusted partner for over 2 years, I wouldn't trust my teams success with anyone else." Angi Chamberlain – VP of UAS Technology Services
Mobile + Web Development

We all have an average of 40 apps installed on our phones, but only open 10 of them on a given day. As a society we have severe App Fatigue when it comes to new apps, but with users spending over four hours every day on their phone, becoming one of those apps is a profitable prize. It is no longer enough to build useful apps, the bar today is to build compelling apps that engage users, solving problems that push through App Fatigue.

AI Systems

There are many existing open source models that can be used for Vision Detection systems. The problem is that most of them are trained off of limited image data and yield mediocre results. The Main Branch has multiple dedicated machines running 24/7 training custom models for our clients. Using patented techniques for image preparation, models are created with orders of magnitude more images, yielding highly accurate recognition results.

Electrical / Mechanical Engineering

The Main Branch started in software engineering, but the needs of our clients have driven us into the realm of hardware. Our methodology and approach to problem solving allows us to quickly and efficiently tackle challenges. We have currently developed and designed hardware for projects including sensors, cameras, research, and medical devices.

AR / VR Development

Most agree that if done right, VR/AR is an absolutely intoxicating platform, but the industry is still nascent. We have yet to land on long-term wearable hardware, or even solid use cases outside of gaming and training. If you are considering or would like to consider a VR/AR project we would be happy to share our capabilities about this technology.

Product development is like climbing a mountain. There will be challenges, obstacles and plenty of problems.
Don't do it alone.
The Main Branch has been building products for decades and delivered successful summits for some of the most recognizable brands.

Recent Projects

A Sampling

Animal Health

Animal Health is important, and veterinarians everywhere should be applauded. However, veterinarians are typically brought in to look at animals already identified as potentially being ill.

The Main Branch has partnered with some of the largest industry leaders to invent, patent and bring to market early detection methods of identifying sick animals. The product has an anticipated launch date of Fall 2023 and includes such advanced vision detection systems, that AI had to be created just to train the final AI that is used in the final product.

This was a fantastic build, leveraging the custom hardware, AI, platform and strategic capabilities of The Main Branch. Early testing is showing a phenomenal efficacy rate which is expected to translate into a client ROI that is significantly shorter then projected.

Brand Loyalty

A well-known national film company wanted to explore new and innovative ways to entice viewers.

The Main Branch partnered with MetaSeed to develop a Proof of Concept application that leveraged Non Fungible Token rewards in exchange for brand loyalty.

The success of this POC has resulted in a commissioned product build and leveraged the platform, AI, web3 and mobile capabilities of The Main Branch.

AI Inspection Platform

The inspection industry is ready for AI. The recent advances in Vision Detection systems alone can help inspectors complete their jobs faster and with more accuracy by bringing to their attention the anomalies which deserve human attention.

An industry leader asked The Main Branch to help with this revolution. A core platform and inspection tools were custom crafted to support AI support for the inspectors. As Vision Detection tools are rolled into the inspection process they will support 2D and 3D capture methods and iterated on to ensure the inspectors are presented with the most relevant data to inspect first.

The success of the preliminary testing has funded multiple follow on projects to further explore the enhanced inspection capabilities this provides for the human inspectors. This ground breaking project leverages The Main Branch's capabilities in AI, mobile, web, cloud and strategic consulting.

Trucking Safety

Both Local Delivery and Long Haul Trucking companies have needs for reliable, remote training and timekeeping.

The Main Branch was asked to build the core platform for a startup to enter the industry to help with this problem. This platform Incorporates timekeeping capabilities with GPS rules, remote training using multiple modalities and features discovered during the implementation and rollout process.

The success of this launch has allowed the client to realize a positive ROI in three months. Leveraging The Main Branch's capabilities in mobile, web, cloud and AI; this project has yielded another life long client.

Internet of Things

A client had a need to monitor critical infrastructure to ensure remote health. However most commercially available solutions did not work as advertised or were overly priced for large scale deployments.

The Main Branch was asked to design from the ground up a hardware and software solution that specifically solved for this client's needs. Within 4 months the client had been delivered a IP64 ready product that had been designed for their unique needs as well as the platform to monitor the remote conditions. Communication capabilities included mesh LoraWAN, LTE and WiFi to accommodate the wide variety of deployment scenarios expected.

With a final product price 140% less then leading market retail prices, the client has an 8 month expected ROI. Client owned designs means the product can be manufactured by The Main Branch or any other manufacturing firm if they choose to in the future. This fast-paced project utilized the platform, custom pcb, industrial design, communications and manufacturing capabilities of The Main Branch.

Industry Disruptor

Some of the most disruptive ideas come from industry experts. When they have ideas to disrupt their industry, The Main Branch stands ready to assist.

The Main Branch was asked to build the core platform for a startup to disrupt the lineman industry. This platform Incorporated project management and lineman tools to revolutionize the way field service work is accomplished.

Completed on time and in budget, this project is anticipated to have a 12 month ROI when it goes live.

GPS Tracking

A manufacturing client was looking for a way to track in real time the location of their products. Both in the yard waiting for shipment as well as on the road, this client wanted a one stop solution that allowed them to know where finished product was located at any time.

The Main Branch was asked to build a hardware and software solution that could go into the load of goods and would report location several times a day. A dashboard would als be required to display the location of all of these items, as well as alerts for both key events as well as the lack of these key events.

Delivered on time and under budget, this product has a one year battery life and the capability to report multiple times a day or when leaving/entering gps defined boundaries. This project utilized electrical engineering, industrial design, cloud, communications and web capabilities.

Contact Us

Be First

Be First
Be First
Be First

Find Your ROI

Reach out for a conversation about how our capabilities and your needs could be a fit.